An exit is an exit….
An exit is an exit…. This is what one thoughtful friend said to meet soon after Tesora was sold to Stratoscale last year. I was fortunate to stay on with them for another few months and work with a team that reminded of the legendary hospitality of my friends in Israel (special thanks Uzi Krieger, Uri Baum, Yifat Danieli, Maya Green, Shira Sarid-Hausirer and Ariel Maislos). I also spread my Agile Marketing gospel while picking up a few new tricks along the way. In the process, I realized that working with a team 7 time zones away from a leased office was not my long term destiny. This brings me to the present. It started with a quick Skype message from a favorite former boss, Ken Rugg. Something about getting the band back together. It would be an opportunity to return to my roots (product marketing) for a growing company in the open source software space (sounded like a familiar song). In back in December I joined EnterpriseDB. The team is great and we will be marketing EDB Postgres including cloud database products and managed services. See John Babers, I finally updated my LinkedIn profile. Transitions are never easy and I am fortunate to have many FOTS (Friends of the Slice) for moral support along the way. There are too many to name but here are a few that require a shout out including Lori Cohen, Lora K. of Scratch Marketing, Richard Delahaye, my marketing plumber David Karp, fellow Polar Bear John Evans, Doug Shelley, Matthew T. Grant Ph.D., Marc Osofsky, Glenn Rossman, Bill Baker, Lorita Ba, Alex Campanelli, Andrea Jackson, Ian Bruce, William Toll, Sumeet Sabharwal, Carole Bailey, and the Any Excuse crew. As always, I will continue to shamelessly network and take care of my peeps. If you should find yourself in Boston 128 area, there are many excellent lunch options in the area including the best Sichuan food on the east coast. Finally, Roland Smart and I are still podcasting. Slowly marketers are waking up to the transformational powers of Agile. If you are trying it, we would love to chat. If you are just curious about how people are trying to make it happen then subscribe. Well, an exit is an exit…. and lots more. Thank you to all who were a part of my wild ride and bright future. And as always stay tangy my...
Marketing Agility Podcast is back…really….
After yet another hiatus, I am now back with the podcast. More people are pontificating about the virtues of using Agile in Marketing (regardless of whether or not they actually use it) and I am excited to capture their stories.
Ten reasons why I’m a #mktgnerd
know I haven’t been blogging and tweeting much lately (too busy in startup land) but I can’t believe you left me off your list of #mktgnerds. While I lack any empirical evidence, I hope that you will consider the following evidence to justify my inclusion.
Slides from my MIT guest lecture on Entrpreneurial Marketing
ne of my business school classmates asked me to guest lecture on entrepreneurial marketing and share my experiences as a tech startup CMO. I tried to tailor it to the fact that most were early stage startups with limited resources.
The Essentials of Marketing Automation
In early October, I moderated a panel at the MarketingProfs B2B Marketing Forum in Boston. The panel included William Toll, Lori Cohen and David Karp. Despite all the hype many people are still trying to figure out where marketing automation fits into their mix. Here are the slides. The Essentials of Marketing Automation for Small Businesses from Frank Days Thanks to @marketingprofs, Ann Handley and Kathy Bushman for the opportunity....
